Veronica Stevany

hello@veronicastevany.com

ADVERTISEMENT DESIGN

VegaX's Advertisements

Goal of the designs

  1. Explain what is VegaX, and what VegaX do
  2. Gain more visitors to the website
  3. Increase the number of users

My Role

  • Ideation
  • Sketches
  • Digital Imaging & Layouting
FIRST CAMPAIGN

Comparative Ads

Ideation & Sketches

The goal is to introduce VegaX to public as an investment manager in cryptocurrency sector. To achieve this, we introduce VegaX through Bitcoin, the current largest cryptocurrency.

The idea is to give comparison of Bitcoin’s value throughout the year. That it’s keep getting bigger in value

Result

Global Version

Korean Version

SECOND CAMPAIGN

“Grow” Theme

Ideation & Sketches

The goal is to introduce VegaX’s service that let the user grow their cryoto portfolio through index based investment. The big theme is “grow”, or something like “let your crypto give you more crypto”.

Result

Digital Ads version

Out Of Home Ads version

Alternate option

THIRD CAMPAIGN

Holiday Theme

Ideation & Sketches

VegaX gave a “crypto gift” for new users that sign up during the holiday campaign which run between christmas and new year. The audience will need to scan the QR code given to find the details of the “gift”. I tried to make the QR code blended with the design elements.

Result

THIRD CAMPAIGN

Lunar New Year Theme

Ideation & Sketches

VegaX gave a “crypto gift” for new users that sign up during the holiday campaign which run during lunar new year. The audience will need to scan the QR code given to find the details of the “gift”. I tried to make the QR code blended with the design elements. Since the audience of the advertisement is in Korea, the colors and elements are more to Korean Lunar New Year instead of Chinese Lunar New Year. And with the help from our 3d designer, I managed to create a series with a cute tiger mascot. These are the sketch that I gave to the 3d designer.

Result